It?s Making The Shift: 14% Of Facebook?s Q3 Ad Revenue Came From Mobile

Facebook answered the big question of whether it's?successfully?transitioning into a mobile ad company by noting in today's earnings report that 14% of total ad revenue from Q3 2012 came from mobile. The older Sponsored Stories and newer non-social app install and Page ads appear to be gaining traction with advertisers. That number will need to grow significantly in future to keep up with the user shift, as mobile users? increase of 61% year-over-year to 604 million. We'll have more analysis on Facebook's trials and tribulations with mobile advertising soon.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/HwsQCAEai10/

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